[ Startup SEO agency ]

SEO that pays backon startup runway

You don't have two years to wait for SEO to work, and you can't afford an agency that spends six months on reports.

We go after the searches that bring customers first, ship pages from week three, and tell you honestly if SEO isn't the right bet yet.

Built for seed to Series B startups selling to other businesses.

[ Why startups can win search ]

Big companies own the big keywords. The specific ones are wide open

Incumbents rank for broad terms. They usually ignore the narrow, high-intent searches that early customers make.

That's where a startup can win fast, on Google and in AI answers.

Google AI Overviews ChatGPT Perplexity Reddit Claude Gemini

[ Honesty first ]

We'll tell you if SEO isn't the answer yet

SEO is a great channel for a lot of startups. It's a waste of runway for others. We'd rather tell you that on the first call than take a retainer we can't earn.

01

You haven't found your buyer yet

If you're still changing who you sell to every month, the keywords will change too. Talk to customers first. We'll be here when it settles.

02

Nobody searches for the problem

If your category is brand new and nobody searches for it, SEO alone won't create demand. We'll say so, and suggest what will.

03

You need revenue this month

SEO compounds over months. If you need deals in the next four weeks, outbound or paid will get there faster.

04

Your site can't convert yet

Sending traffic to a page that doesn't explain what you do is wasted money. Sometimes the first job is the website.

If none of these apply, SEO can become your cheapest customer channel.

[ Your first 90 days ]

What the first 90 days actually look like

No six-month strategy phase. You'll see research in week one and new pages live by week three.

01 · WEEKS 1-2: LEARN
What we learn in week one research
Who your best customers areSeed-stage RevOps teams
What they searched before buying“round robin scheduling”
Who you lose toCalendly, Chili Piper
What's broken on the siteBlog not indexed
Your quick-win shortlist shortlist
calendly alternative for teamsLow competition
round robin scheduling toolHigh intent
[you] vs chili piperSales asks for it
reduce demo no-showsGreat for AI answers
Pages live by week eight 0 / 8 live
Authority we start building outreach
Startup roundupsBest tools for X lists
Founder-led contentPodcasts and guest posts
CommunitiesReddit, Indie Hackers, Slack
Niche editsRelevant SaaS sites
Next quarter's plan review
Double down on the alternative pagesREVIEWING
Expand use-case pagesREVIEWING
Start a template libraryREVIEWING
Refresh pages stuck on page twoREVIEWING
Add AI prompt trackingREVIEWING

[ Built for startups ]

An agency built for enterprise doesn't fit a startup

Typical SEO agencyHow we work with startups
First monthAudits, strategy decks, and a content calendarResearch done and first pages in progress
What gets built firstBlog posts for top-of-funnel trafficPages that bring customers: alternatives, comparisons, use cases
Who does the workSenior people sell, juniors deliverThe people on the call do the work
Contract6 to 12 month lock-inThree-month minimum, then month to month
When plans changeThe roadmap stays the roadmapWe re-plan when your product or buyer changes
What's measuredTraffic and rankingsSignups, demos, and revenue

[ Where we start ]

We start with searches your incumbents ignore

Big competitors chase volume. Early customers search for specifics.

These are usually the first searches we go after:

01

Alternatives

When someone searches:

We catch people already unhappy with the big name.

02

Niche use cases

When someone searches:

We build pages for the narrow use cases you serve better than anyone.

03

Head-to-heads

When someone searches:

We give buyers and AI tools a fair, clear comparison.

04

Problems

When someone searches:

We write the most useful answer on the internet, with your product in it.

05

Shortlists

When someone asks:

We get you into the roundups and threads AI tools pull from.

[ Startup case studies ]

Customers are the north star, not traffic

Mailsfinder logoMailsfinderSEO + AEO
11→11Signups per day from SEO + AEO
#2Cited source in ChatGPT
“We went from 11 signups a day to 33 from Google and ChatGPT. When someone asks ChatGPT for an email finder, our pages are now the second most cited source.” FOUNDER · EMAIL VERIFICATION SAAS

Signups per day SEO + AEO

1133
1g2.comREVIEW SITE
2mailsfinder.comCITED IN CHATGPT
3reddit.comCOMMUNITY
Formester logoSEO + AEO + CONTENT
0×Daily organic clicks
51→51Signups per day
“August closed with our highest signups, paid users and Google clicks since February, after three record weeks in a row.” GROWTH MARKETING LEAD · FORM BUILDER SAAS

Weekly Google clicks FEB TO AUG

FEBMAYAUG
THREE RECORD WEEKS IN A ROW

[ AI search levels the field ]

AI answers don't care how old your domain is

Google tends to favor established domains. AI answers lean more on what a page says and who vouches for it.

Clear answersSpecific factsHonest comparisonsReddit threadsRoundupsReviews

That gives startups a real opening. A clear, specific page and a few good mentions can get you named next to much bigger companies.

We build for that from day one.

INSTEAD OF ONLY ASKING:

When will we rank for the big keyword?

WE ALSO ASK:

Does ChatGPT name us for our niche?
Does Perplexity cite our comparison?
Are we in the threads buyers read?
Does Claude describe us correctly?
Is this bringing in signups yet?

[ Built for ]

For founders who need search to pull its weight

Seed to Series B SaaS

Turn search into a real customer channel before the next raise.

✓

Challenger brands

Win the specific searches incumbents don't bother with.

★

Founder-led companies

Turn what the founder knows into content buyers and AI trust.

Startups in a new market

Own your category's searches while competition is still thin.

[ Pricing ]

Built around your runway

Plans start at $4,500 per month, with a three-month minimum and month to month after that.

Every plan includes technical SEO, money pages, link building, and AI search tracking.

[ Straight answers ]

Questions about startup SEO

Is SEO worth it for an early-stage startup?

Often, yes. But not always.

If you know who your buyer is and they search for the problem you solve, SEO can become your cheapest customer channel. If you're still searching for product-market fit, or nobody searches for your category yet, we'll tell you, and suggest what to do first.

How fast can we see results?

Technical fixes and pages for low-competition searches can start bringing visitors within weeks. Customers from search usually start arriving within a few months.

We pick the fastest wins first so you see progress early.

What do you need from us?

Access to your site and analytics, a few hours in the first two weeks, and ideally some sales call recordings or notes.

After that, around an hour a week to review and approve pages.

We're a very small team. Can you still work with us?

Yes. We can run the whole program for you, or work alongside a single marketer or the founder.

How is this different from hiring an in-house SEO?

You get strategy, writing, technical SEO, and link building for less than one senior hire, and you can start this month.

When you're ready to build an in-house team, we can hand the work over cleanly.

Will SEO help with AI search too?

Yes. We build every page so it can rank on Google and be cited by ChatGPT, Perplexity, and Google's AI features. For startups, AI answers are often where you get named next to bigger competitors first.

What's the commitment?

A three-month minimum, then month to month. Three months is the shortest time in which we can show you real progress.

How much does it cost?

Plans start at $4,500 per month. See the pricing page for what each plan includes.

Find out if SEO is worth it for you yet

We'll look at your market, your competitors, and the searches your buyers make, and tell you straight whether SEO should be your next channel, and where we'd start if it is.